This video was made after we were approached by advertising giant Clemenger BBDO to help them pitch an advertisement for Mercedes Benz.

Dress Better. Now.

A Good Man is a personal shopping company for men in Melbourne and Sydney. We save you money, show you where to shop and help you look good. Damn good.

  • “Julian told me beforehand that dressing well really was simple. I laughed and didn’t believe him. Now I do.”Frank, 47
    “I was happy with how I dressed before, but I was making some key mistakes without ever realising it. I feel like A Good Man has taken me to the next level.”Charles, 35
    “Basically I had absolutely no idea what I was doing fashion-wise beforehand. I couldn’t be happier with what I’ve learnt from James and Julian and couldn’t recommend it more.”Evan, 24
    “I was completely clueless pre-consultancy, and now I could very easily go out and buy a new wardrobe and look amazing.”Michael, 42
    “Honestly, my image has come leaps and bounds since I met James and Julian and I gained a lot just from hanging out with them, they’re cool guys.”Anton, 31
    “For me this wasn’t only about dressing better. Julian and James helped me out with the culture/scene I want to get into, where to go out, as well as some exercise and skin care advice. Completely 100% tailored to what I wanted.”Patrick, 30

    THREE THINGS WE CAN TEACH YOU RIGHT NOW

    pants-fit-tester

    The Amazing Pants Fit Tester

    Many men simply have no idea how to tell if their pants fit or not. In this post, we've devised a simple test to check. Absolutely foolproof, results guaranteed. Continue reading

    colour-contrast-for-men

    Dark jackets, light shirts
    (never the reverse)

    Most men have no idea about what colours to wear. Without doing a full-blown colour analysis, there is one rule that almost all men can use to always look good: wearing darker jackets and lighter shirts. Continue reading

    the-gig-line

    The Gig Line
    Harmonising shirt, belt and pants

    There's nothing worse than a man who has tried to dress up yet looks sloppy. A good gig-line neatens up almost any outfit and makes it look purposeful and well-composed. Continue reading

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